Brand is Business Strategy.
We are marketing experts with Fortune 100-level experience, dedicated to helping mid-market and challenger brands thrive. By combining data-driven insights with the art of creative storytelling, we craft and execute marketing strategies that truly matter—designed to produce long-lasting, meaningful results.
What We Do
We know that meaningful marketing goes far beyond branding and campaigns; marketing strategy is an extension of business strategy. At the heart of impactful, long-term results lies an essential balance between strategy and execution. A well-crafted strategy might chart the course, but without seamless execution, even the best ideas fall short. On the other hand, execution without a thoughtful strategy becomes aimless and ineffective.
True marketing success requires more than tactics and timelines. It’s about understanding psychology, business dynamics, and human behavior to develop brands, campaigns, products, and customer experiences that truly work. By combining actionable insights with creative storytelling, we ensure that every initiative connects deeply with your audience while driving measurable outcomes.
When your marketing communications are grounded in both strategy and human understanding, the results are nothing short of transformational.
How We Help
Acquisition Marketing
Turning brand-aware individuals into paying customers requires a comprehensive strategy that encompasses brand awareness, creative development, data analytics, user experience, audience targeting, media planning, and CRM integration. This multifaceted approach is essential to navigate the evolving challenges of digital marketing.
Go-To-Market Strategy
A go-to-market (GTM) strategy is an essential blueprint for launching a product or service. It outlines key components such as product details, target audience, marketing and communication plans, distribution methods, and operational strategies. By addressing these elements, a GTM strategy reduces risks, ensures clarity in the offering, and streamlines execution for a successful launch.
Brand Position & Creative
Effective brand positioning and creative development require consistent messaging and experiences. This involves blending conscious and subconscious elements while adapting to the dynamic marketing landscape to engage the audience effectively. By setting a clear vision, evoking emotions, and building credibility, brands can connect more deeply with their customers.
Marketing Operations
Building an effective marketing department requires a deep understanding of industry trends, emerging technologies, best practices, and efficient process management. This foundation enables organizations to navigate challenges, particularly in talent acquisition and fostering team cohesion.
“Critical in helping to drive our marketing organization forward.”
“This team of seasoned pros has our back.”
“Strategic marketing campaigns and exceptional storytelling.”
Who We Are
At Coologee, we specialize in transforming brands into strategic assets that drive business growth and market success. Our comprehensive approach combines strategic thinking with creative execution, ensuring that every campaign we launch is optimized for maximum impact.
Cat Holt
President, CEO & Co-Founder
Dino Cattaneo
COO & Co-Founder
How We Think
Unite Brand + Performance Marketing
Align branding with performance marketing. Learn 5 actionable steps to create balanced strategies that build loyalty while driving conversions. integrating both brand-building and performance-driven tactics. While upper-funnel activities like brand awareness campaigns are essential for creating intent, mid- and lower-funnel tactics focus on conversion. This balance ensures a cohesive strategy that drives both short-term results an
Brand Workshops: Turning Vision into Reality
Designed for Results. In today’s fast-paced and ever-evolving market landscape, a robust and adaptive brand strategy is more crucial than ever. At Coologee, Inc., we understand that successful branding goes beyond mere visuals; it’s about creating a resonant...
Case Study | P&C Insurer: David v. Goliath.
Situation A regional challenger auto and home insurance company sought to steal market share from the big national insurers, requiring an organizational and execution overhaul. Solution Coologee rebranded Plymouth Rock to drive name recognition, expanding the...
