by Cat Holt | May 16, 2024 | Featured Articles, Featured Articles - Home, Insights
Designed for Results. In today’s fast-paced and ever-evolving market landscape, a robust and adaptive brand strategy is more crucial than ever. At Coologee, Inc., we understand that successful branding goes beyond mere visuals; it’s about creating a resonant identity...
by Cat Holt | Apr 28, 2024 | Our Work
Situation A regional challenger auto and home insurance company sought to steal market share from the big national insurers, requiring an organizational and execution overhaul. Solution Coologee rebranded Plymouth Rock to drive name recognition, expanding the...
by Cat Holt | Apr 2, 2024 | Our Work
Situation The dynamic duo behind Tanjman Industries sought help launching their brand new pet brand and popper-scooper product. Solution Coologee completed a category and market opportunity analysis, launch messaging, and go-to-market strategy complete with paid media...
by Cat Holt | Apr 1, 2024 | Our Work
Situation A mortgage lending company wanted to create a brand position that could be scaled from localized efforts to a national presence. In addition, their GTM strategy required a shift from traditional marketing efforts to a more scalable and measurable approach...
by Cat Holt | Mar 28, 2024 | Our Work
Situation Plymouth Rock Assurance Company (PRAC), a $2B+ written premium P & C insurance company operating in the US Northeast, grew as an auto insurance through independent insurance distribution channels. As its business strategy expanded to include direct auto...
