OUR WORK

Part Strategy. Part Storytelling.

We put creativity into strategy and strategy into creative. Here are a few examples of the work we do. Some case studies. Some creative examples.
Case Study | P&C Insurer: David v. Goliath.

Case Study | P&C Insurer: David v. Goliath.

Situation A regional challenger auto and home insurance company sought to steal market share from the big national insurers, requiring an organizational and execution overhaul.    Solution  Coologee rebranded Plymouth Rock to drive name recognition, expanding the...

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Case Study | Pet Startup Eliminates Ewwwww.

Case Study | Pet Startup Eliminates Ewwwww.

Situation The dynamic duo behind Tanjman Industries sought help launching their brand new pet brand and popper-scooper product. Solution Coologee completed a category and market opportunity analysis, launch messaging, and go-to-market strategy complete with paid media...

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Case Study | Mortgage Brand Hi! I’m Mia.

Case Study | Mortgage Brand Hi! I’m Mia.

Situation  A mortgage lending company wanted to create a brand position that could be scaled from localized efforts to a national presence. In addition, their GTM strategy required a shift from traditional marketing efforts to a more scalable and measurable approach...

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Case Study | Deep Dive: Challenger Brand Branding.

Case Study | Deep Dive: Challenger Brand Branding.

Situation Plymouth Rock Assurance Company, a $2B+ written premium P & C insurance company operating in the US Northeast, grew as an auto insurance through independent insurance distribution channels. As its business strategy shifted to include direct auto (Core...

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