Brand is Business Strategy.
We are marketing experts with Fortune 100-level experience, dedicated to helping mid-market and challenger brands thrive. By combining data-driven insights with the art of creative storytelling, we craft and execute marketing strategies that truly matter—designed to produce long-lasting, meaningful results.
What We Do
We know that meaningful marketing goes far beyond branding and campaigns; marketing strategy is an extension of business strategy. At the heart of impactful, long-term results lies an essential balance between strategy and execution. A well-crafted strategy might chart the course, but without seamless execution, even the best ideas fall short. On the other hand, execution without a thoughtful strategy becomes aimless and ineffective.
True marketing success requires more than tactics and timelines. It’s about understanding psychology, business dynamics, and human behavior to develop brands, campaigns, products, and customer experiences that truly work. By combining actionable insights with creative storytelling, we ensure that every initiative connects deeply with your audience while driving measurable outcomes.
When your marketing communications are grounded in both strategy and human understanding, the results are nothing short of transformational.
How We Help
Acquisition Marketing
Turning brand-aware individuals into paying customers requires a comprehensive strategy that encompasses brand awareness, creative development, data analytics, user experience, audience targeting, media planning, and CRM integration. This multifaceted approach is essential to navigate the evolving challenges of digital marketing.
Go-To-Market Strategy
A go-to-market (GTM) strategy is an essential blueprint for launching a product or service. It outlines key components such as product details, target audience, marketing and communication plans, distribution methods, and operational strategies. By addressing these elements, a GTM strategy reduces risks, ensures clarity in the offering, and streamlines execution for a successful launch.
Brand Position & Creative
Effective brand positioning and creative development require consistent messaging and experiences. This involves blending conscious and subconscious elements while adapting to the dynamic marketing landscape to engage the audience effectively. By setting a clear vision, evoking emotions, and building credibility, brands can connect more deeply with their customers.
Marketing Operations
Building an effective marketing department requires a deep understanding of industry trends, emerging technologies, best practices, and efficient process management. This foundation enables organizations to navigate challenges, particularly in talent acquisition and fostering team cohesion.
“Critical in helping to drive our marketing organization forward.”
“This team of seasoned pros has our back.”
“Strategic marketing campaigns and exceptional storytelling.”
Who We Are
At Coologee, we specialize in transforming brands into strategic assets that drive business growth and market success. Our comprehensive approach combines strategic thinking with creative execution, ensuring that every campaign we launch is optimized for maximum impact.
Cat Holt
President, CEO & Co-Founder
Dino Cattaneo
COO & Co-Founder
How We Think
Beyond Leads: Understanding All Facets of Acquisition Marketing
What is Acquisition Marketing? There are so many ways to answer this question. Technically, acquisition marketing, or lead-acquisition marketing, are the strategies and tactics marketers employ to convert people who are familiar with your brand into customers. I say...
I Can’t Hear You. Why Getting People to Listen to Insurance Carriers Doesn’t Have to be so Hard.
My grandfather would always say “come again” when he did not catch what we were saying. It is an easy, comfortable phrase, “come again.” It is not as harsh as “what?” Nor as humbling as “I didn’t hear you.” As a kid, my siblings and I knew to repeat what we said, but...
